Martin Masiya

Sollys Energy
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About Martin

Martin is a young Malawian entrepreneur and youth leader, passionate about developing his country and creating jobs. His passion for the environment and sustainable development was sparked after his first volunteer experience, when he was 15, for a local waste management charity. During this experience, he helped the charity establish local women-led waste recycling clubs and vegetable gardens. This would inspire him to start his own business in the future.

Transition into Entrepreneurship

When Martin started college in 2015, his interest in entrepreneurship grew and he started a media business. He started with photography but later offered videography and graphic design services. The various businesses that Martin ran in college grew his passion for entrepreneurship.  In August 2020, he launched Sollys Energy which distributes solar lamps and solar lanterns using a Pay-As-You-Go model for customers in semi-urban and rural areas.

Business Profile

Sollys Energy is solving the energy problem in Malawi by making quality solar products affordable and accessible to households and businesses in low-income areas. They distribute solar lamps and solar home systems on flexible Pay-As-You-Go payment plans to customers residing in the semi-urban and rural areas of Malawi. They distribute their products through a network of local sales agents. Agents are responsible for giving in-person demonstrations to potential customers, making sales, and engaging in marketing campaigns.

Martin’s goal is to make solar products affordable and accessible, while creating jobs and income for his fellow youth.

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